Target is quite a chameleon when it comes to home dГ©cor. In 2017, the retail giant reintroduced Threshold, its casual-meets-classic in-house brand, and later in the year, it raised the bar yet again with Project 62, a luxury modern collection of home accessories. Now, Target is broadening its aesthetic with Opalhouse, a brand-new collection that nails eclectic style and is available to shop in-store and online now.
"Opalhouse helps round out our assortment, offering guests more than 1300 bold and colorful pieces focused on an eclectic aesthetic," Target's chief merchandising officer, Mark Tritton, told us in an exclusive interview. Inspired by European cities, the line spans wicker chairs, embroidered throw pillows, velvet stools, and more. "We have more than 300 in-house designers and product engineers at Target who travel the world to inform each new collection we introduce, making our assortments truly authentic," he says. "For spring, the team traveled to Aix-en-Provence, Lisbon, Paris, and Majorca," all of which are clearly referenced in the new collection.
Be among the first to shop Target's new Opalhouse home line, available now, and shop our edit below.
The design team's global influence is clear in the living room dГ©cor, which spans Moroccan-style throw pillows and woven wicker furniture. "They were inspired by the architecture they saw, the street music they listened to, and scenes they observed during countryside train rides," says Tritton.Target Avocet Rattan Fan Back Accent Chair $160ShopTarget Myna Tufted Arm Chair With Brass Legs Velvet Green $270ShopTarget Pink Tufted Throw Pillow $20ShopTarget Orange Diamond Skinny Lumbar Throw Pillow $20ShopTarget Green Velvet Medallion Square Throw Pillow $25ShopTarget Jewel Round Side Table Natural $70ShopTarget Salvia Round Garden Stool White $70ShopTarget Teal and White Stripe Throw Blanket $30ShopTarget Pink Global Throw Blanket $25ShopTarget Leaf Table Lamp Gold $38ShopTarget Ceramic Applique Table Lamp Cream $38ShopTarget Rattan Table Lamp Pink Shade $38ShopTarget Natural Rattan Ceiling Light $57Shop
Color and texture extend to the bathroom, where Target designers experimented with orange and pink thread and floral motifs.Target Tan Striped With Poms Woven Fringed Accent Rug $19ShopTarget Textured Diamond Shag Bath Rug White $25ShopTarget Allover Pattern Bath Towel Black/White $13ShopTarget Perfectly Soft Embossed Bath Towel Teal $8ShopTarget Ikat Fringed Bath Towel Coral Orange $13ShopTarget Peacock Feather Border Bath Towel White $13ShopTarget Ikat Border Fringed Bath Towel Teal Blue $13Shop
Original printsВ set this collection apart from Target's other in-house brands, says Tritton. "This brand features more original artwork than any other brand we've introduced-it's exciting to see the team's talent come to life so fully with this line."Target Myna Ottoman With Brass Legs Velvet Blush $70ShopTarget Lory Pouf Neutral Textured With Tassels $50ShopTarget Lory Pouf Teal and Green Textured $50ShopTarget Lory Pouf Pink and Orange Textured With Tassels $50ShopTarget Black and White Global Animal Lumbar Throw Pillow $20ShopTarget Pink Tufted Oversize Lumbar Throw Pillow $25ShopTarget Pleated Velvet Oversized Lumbar Pillow $35ShopTarget Aqua Pleated Velvet Round Throw Pillow $27ShopTarget Peach Pleated Velvet Throw Pillow $27ShopTarget Minsmere Caned Accent Table Natural Brown $90ShopTarget Tachuri Geometric Front 2 Door Cabinet Brown $160ShopTarget Oslari Painted Accent Table Blue $90ShopTarget Round Rattan Mirror With Scalloped Border $50ShopTarget Cotton Percale Print Sheet Set $38ShopTarget Cotton Percale Print Sheet Set $36ShopTarget Cotton Percale Print Sheet Set $36Shop
While the collection focuses onВ furniture and home accessories, there are a few entertainingВ steals that stand out. A few items on our list? AВ bamboo pizza peel, speckled vase, and woven picnic basket.Target Bamboo Pizza Peel $20ShopTarget 12pc Woven Picnic Basket Set Brown/Pink $40ShopTarget Floral Earthenware Vase $15ShopTarget Round Mango Wood Embellished Serving Tray With Handles $20ShopTarget Wood Embellished Coasters $10ShopTarget Stainless Steel Pizza Cutter $10ShopTarget Glass Taper Candle Holder $13ShopTarget Glass Taper Candle Holder $13Shop
This post was originally published on March 28, 2018, and has since been updated.